Meta (Facebook) Account Recovery for Businesses

Losing Access to Meta Business Can Hurt Business.  

Most marketing-savvy businesses rely heavily on platforms like Meta (formerly Facebook) to manage their advertising, engage with customers, and build their online presence. Meta is also a popular commerce channel for B2C ecommerce businesses to leverage lookalike audiences and increase sales from new users. When you rely on Meta for brand visibility, reputation management, and online sales, losing access can mean losing a main revenue stream.  

Meta serves as a critical channel for e-commerce businesses, offering substantial benefits in revenue generation, sales growth, and brand visibility. Leveraging its tools and integrations across platforms like Adobe Commerce, BigCommerce, and Shopify can significantly enhance e-commerce performance. Conversely, neglecting to utilize Facebook may result in missed opportunities and competitive disadvantages in the rapidly evolving digital marketplace.

How Did This Happen? Regain Control After Employee Departures, Hacks, Mistakes.

Despite living in an age of password management services and well-known best practices, we frequently encounter businesses that have lost access to their Meta Business Manager accounts. From our experience, one of the leading causes of this access issue is staff departures or unforeseen internal changes. When a business's Meta account is tied to a specific employee, access can become complicated once that person leaves, creating stress, disruption in daily operations, halting ad campaigns, reducing revenue, and limiting administrative control.

One of the most effective ways to safeguard your business is to create an "evergreen" Meta Business Manager account—an account that isn't tied solely to a single employee but is accessible to multiple trusted team members or designated roles. This ensures your business maintains continuity and control, regardless of personnel changes.

How Kensium Resolved Critical Meta Account Issues for Three Distinct Clients

Managing social media accounts effectively is essential for businesses to maintain their online presence and drive revenue. However, when access to these accounts is compromised, it can lead to significant disruptions, lost revenue, and operational setbacks. Kensium has successfully resolved Meta account access and security issues for three distinct clients: a B2B manufacturer, a B2B ecommerce company, and a non-profit organization. It’s important to note the recovery process is like filing a legal claim and can be incredibly time-consuming. There are incredibly detailed requirements for just submitting a request to Meta and getting your request reviewed by the proper department.  

Case Study 1: B2B Manufacturer - Recovering Access After Admin Departure

A mid-sized B2B manufacturing business faced a critical challenge when their marketing manager — the sole admin for the Meta Business Manager account — left the company without transferring administrative control. Ad campaigns were paused without anyone realizing it, causing a significant drop in sales and revenue.

For months, the company struggled to regain access, as the departed employee managed the account through a personal email and was uncooperative. Without access to essential campaign data and insights, the business development team was left in the dark, further exacerbating the revenue loss.

Solution: Kensium stepped in to resolve the issue, establishing an evergreen admin account to ensure continuous access to the Meta Business Manager account. By implementing structured access protocols, the manufacturing business regained control of their campaigns, minimizing future risks of admin lockout and securing vital marketing assets.

Case Study 2: B2B Ecommerce Company - Combatting Fraudulent Ad Spend

An international B2B ecommerce company was blindsided by a security breach that led to $10,000 per day in fraudulent ad charges. The main admin’s personal account was hacked, compromising the company’s Meta ad account. Fraudulent ads were then run, directing traffic to a single-page ecommerce clothing site, completely unrelated to the company’s primary business in professional equipment.

Solution: Kensium acted swiftly, reporting the fraudulent ads to Meta Support and working diligently to regain full control of the ad account. This included implementing advanced security measures, such as two-factor authentication, to prevent future breaches. Additionally, Kensium assisted in recovering the lost ad spend and provided guidance on monitoring ad account activity more closely to mitigate future risks.

Case Study 3: Non-Profit Organization - The 8-Month Mystery Admin

For a non-profit organization, a seemingly routine account recovery became an eight-month ordeal. With no active billing history and no one on the team aware of who held admin access, the organization was effectively locked out of their Meta account. Efforts to relaunch paused ad campaigns were hindered by a lack of account validation data, making it impossible to verify ownership through traditional means.

Solution: Kensium launched a multi-step recovery process that included submitting three formal requests and conducting multiple calls with Meta Support. Despite the extended timeline, Kensium successfully restored account access and implemented a streamlined admin management protocol, reducing the risk of similar issues in the future.

Key Takeaways

Kensium’s expertise in Meta account recovery and security optimization has helped clients across industries mitigate risks, recover lost revenue, and maintain continuity in their digital marketing operations. If your business is facing account access challenges, reach out to Kensium today for a consultation.

Tips To Recover Your Meta Business Manager Account

Disclaimer: The following recovery steps are based on Meta’s process as of 2024. Due to frequent platform updates, specific requirements or interfaces may have changed. Always consult Meta’s latest support documentation or reach out to Kensium for the most current guidance.

To assist with this process, we’ve provided a step-by-step recovery guide below that walks you through the recovery process. Please note that Meta is always changing their process, and there is no guarantee that your account will be recovered. Additionally, if your page was deleted, if you don’t reactivate or appeal the decision within 30 days, it will be permanently deleted. If your account was hacked and fraudulent ads were placed, causing your account to be restricted, if you don’t appeal the restriction within a certain amount of time- your account will be permanently restricted or possibly even disabled. Kensium can help curate a solution to get your business active on Meta in these cases but will not be able to completely recover your account.  

Simply follow the instructions on the form to initiate account recovery and get your business back on track. If you have questions or need assistance, please Contact Kensium now for a free consultation and get your business back on track—before it’s too late!

____________________________________________________________________________________________

Meta Business Manager Account Recovery

Business Portfolio ID:

Copy of ID

Recovery Statement: Facebook page claim – Honesty Declaration

I [FULL NAME], declare that I am the executive director of the company [COMPANY NAME] I own the only profile on Facebook – [FB profile link]

The company [COMPANY NAME]. is represented on Facebook by the profile – [COMPANY PAGE LINK]

I confirm that I am the owner of the above-mentioned Facebook page and request that its ownership be transferred to my Facebook profile.

Incident description

I had had the admin rights for the page until [DATE AND TIME]. This time I received an e-mail which stated that I was removed as a Facebook admin by [MORE INFO AND SCREEN]

[EMPLOYEE NAME] is our former employee who was the only administrator of our Facebook page and Business Manager (his FB username is [EMPLOYEE PROFILE LINK]). According to him, his account was hacked, and he is no longer an admin of the page. He is unwilling to cooperate.

Documents attached

Certificate of incorporation,

My personal ID

I hereby declare under penalty of perjury that the information I have provided is true and accurate.
_______________________
[FULL NAME], Executive Director

____________________________________________________________________________________________

Proof of Business Relationship Documents

  1. Business registration
  2. Website
  3. Last CC on ads

Reference: Summary of Process

1. If you are an agency reading this, a person on your client’s team will need to submit this request. This person needs to be a part of the organization and an admin of the Facebook Page. This means that we cannot accept requests from consultants or agency employees. The person submitting the request will then have to submit the information outlined below.

2. Note: Keep in mind that this process can take anywhere from 2 weeks to over 6 months, and

3. A copy of a valid government-issued photo ID matching the name of the Page Admin, such as a current driver's license or a passport, of the individual signing the statement. You can find the different kinds of IDs we accept in this Help Center article. After you send us a copy of your ID, it'll be encrypted and stored securely. Your ID won't be visible on your profile, to friends or to other people on Facebook. Learn more here. (If US driver’s license, please include photo of both sides of id)

4. A signed statement (.pdf format) from a person at your organization that includes all of the following:

A description of your relationship to the Page (including your authority to request a change in the person(s) who manage the Page, as applicable);

The name of the current person(s) who manage the Page, as applicable;

The relationship of the above person(s) to the Page;

An explanation of your request, and whether there has been a termination of the employment and/or business relationship with the named person(s), as applicable;

The name of the Business Manager that owns the Page and the url link to the Page you are looking to have removed; and

A statement that the partner does not know who any admins are on the Business Manager and cannot contact them.

A declaration that the information you have provided is true and accurate (e.g. "I certify that the information provided is true and accurate") - your statement must include similar language.

All documentation supporting your request (including any screenshots or videos to provide context);

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5. For our support team to release the Page from the owning Business Manager, please ensure the Page is not connected to a Business Instagram account. If the Page is connected to a Business Instagram account, please convert the Instagram account back to a personal account by following these steps.

Note: Once Page is released from the Business Manager and added to the new Business Manager, you can convert the Instagram account back to a Business Instagram account.

Once all of this information and documents have been gathered, the person submitting the request should contact our team for assistance with the Page Release request from the current Business Manager that owns your organization’s Page. If your Page Release request is approved and actioned on, you will still need to manually add the Page to the new Business Manager once it is released from the former Business Manager.

Beyond Recovery: Creative + Strategic Marketing Support

Once an access solution has been provided, the next step is rebuilding momentum. Kensium’s full-service marketing team can help relaunch paused campaigns, recover lost visibility, and rebuild customer engagement. From ad creative and SEO to conversion rate optimization and brand refreshes, we make sure your Meta presence returns stronger than ever.

We wish it was easier to reclaim your Facebook account, since it's such a common issue. This process may last several weeks, even for professional marketeers. Remain diligent and take deep breaths and your Facebook account will be yours again. Contact our marketing experts at Kensium if you have any questions or would like a no-cost marketing evaluation.